Media is everywhere.AdPlan connects it.
Discover, plan and book television, radio, print, outdoor and digital media in one place, directly with the media owners who sell it.
Payment held in escrow until delivery
Proof of delivery on every booking
One plan across
Television · Radio · Print · Billboards · Digital out-of-home · Digital · Influencers
Who it’s for
One marketplace for everyone who buys and sells media.
Media buying shouldn’t be scattered across calls, emails and spreadsheets. AdPlan puts buyers and the media owners they buy from in the same place.
How it works
From brief to proof of delivery.
Six steps, one record. Every booking carries its terms, its payment and its proof from start to finish.
01
Discover
Search television, radio, print, outdoor and digital inventory, with rate cards and availability from the media owners themselves.
02
Plan
Shortlist placements against your audience, markets and budget, and build the plan with your team.
03
Book
Send booking requests straight to media owners. Each one confirms dates, terms and price before anything is committed.
04
Pay
Pay the invoice online. The money is held in escrow and doesn’t reach anyone until the work is done.
05
Verify
Media owners upload proof as placements run. You review it and accept, or raise a dispute.
06
Measure
Accepted proof releases the payout. Delivery and spend stay with the campaign, ready for the next brief.
Every channel
Your audience is everywhere. Your plan should be too.
Your customers move between television, radio, newspapers, websites, phones and billboards every day. AdPlan brings those opportunities together, so a campaign follows the audience instead of the channel that’s easiest to buy.
Traditional and digital, side by side
Television, radio and print sit in the same plan as screens, mobile and social.
Planned around people, not channels
Start from who you need to reach, then choose the media that reaches them.
Television
Radio
Newspaper
Print
Billboards
Out-of-home
Digital
Mobile
Why AdPlan
Buy media with the confidence it will run.
Everything between the brief and the payout, in one place, with the money protected until the work is done.
Money held until delivery
Payments sit in escrow and are released only when the advertiser accepts proof that the placement ran.
Proof on every booking
Media owners upload proof as placements run, so what you paid for is what you can see.
Direct with media owners
Rates, availability and terms come from the people who sell the inventory, not a chain of intermediaries.
Every channel in one plan
Plan television, radio, print, outdoor and digital together instead of in separate spreadsheets.
Built for teams
Brands and agencies work in shared workspaces, with a role for everyone involved in the campaign.
Reports that carry forward
Delivery and spend stay with each campaign, so the next plan starts from what actually happened.
Plan better. Buy smarter. Grow faster.
Your next campaign shouldn’t start with a spreadsheet. Start it with a plan your media owners can confirm.